Some Terms We Use In This Statement

Personal Information is any information that
identifies, relates to, describes, is capable of being associated with,
or could reasonably be linked, directly or indirectly, with a particular
individual.

Cookies are small text files containing unique
identification numbers that your web browser software transfers from a
Site to your computer when you visit the Sites. We use Cookies to help
us recognize your browser, make it easier for you to use the Sites and
help us customize your experience. Our use of Cookies is described more
fully below.

A Corporate Affiliate is an entity owned by or under
common ownership with us.

A Business Partner is an entity with which we have an
ongoing business relationship to provide data analysis, to assist in
developing a Site or to provide marketing services, specialized products
or services or information to visitors to the Sites.

Personal Information You Provide Through The Sites And How We May Use It

You are not required to provide Personal Information to browse the
Sites. If you choose to purchase products and/or services from the
Sites, you may be asked to provide your name, credit card information,
telephone number (in case our customer service personnel need to reach
you about your order), mailing and/or shipping address, email address.
If you choose to create an online account, you may provide your name,
address, telephone number, email address or other information you choose
to provide. To participate in or submit content to one of our Sites or
to view exclusive content on the Sites, you will be required to have an
online account. If you request a catalog, we may ask for your mailing
address. If you ask to receive our newsletters or send a Wish List or
Email-A-Friend message, we may ask for an email address. If you
participate in surveys or contests, we may ask for your contact
information, qualifying information, opinion and background information,
such as your age, gender, approximate household income, type of outdoor
sport you enjoy, frequency in which you engage in your sport, and where
you go to enjoy your sport. Those seeking Career Opportunities may be
asked to provide contact, background, education and employment
information. If you participate in our online communities, any
information you post is publicly accessible. If you download one of our
mobile applications (“App”), we will collect your name and contact
information, as well as information about your device, so that we can
identify you when you connect with us. If you enroll in one of our text
message programs we will collect your mobile phone number in order to
send text messages to you; we do not share mobile subscriber data with
third parties other than our text message service provider who is not
permitted to use it for their own purposes.

We may use your information for our general commercial purposes,
including:

• Providing information about our products, services and special events
  and those of third parties which we believe may be of interest to you.
• Processing and fulfilling your purchase order or request for
  information, contacting you regarding your order, or answering any
  questions/concerns you might have regarding your order.
• Customizing your Site experience and speeding up the shopping process
  by remembering you through your online account.
• Allowing registered members to submit content to our Sites and
  participate in our communities, online ratings and reviews, talk
  forums, chats, blogs and outdoor questions and answers forums, and
  providing them with access to exclusive content.
• Conducting surveys to assess customer satisfaction and preferences.
• Administering contests or sweepstakes.
• Allowing you to create a wish list and email a personal greeting to a
  friend with your information.
• Considering and processing applications for employment.
• Offering and operating our mobile Apps.

Our Sites may provide you with enhanced features to share information
with others, such as via email or posting on social networks (for
example, Facebook)

We use artificial intelligence and machine-learning tools to operate a chatbot, which can answer questions and assist you. We retain and process the content of your chats to provide products and services, improve safety and quality, and enhance your experience (for example, product improvements or personalization, where permitted).

Personal Information We May Collect From Other Sources

We may receive information about you from third-party sources when you
allow us access to your data through a third-party service to create a
Site profile or when a friend provides us your information. We may also
receive information about you from third parties in connection with your
use of our Apps. For example, if you enroll in the Pay with Rewards
program on our App, we may receive transaction information from your
payment card network (e.g., Mastercard), which we use to operate that
program so that you may redeem points under that program’s terms. In
addition, we may receive information from social networking sites,
databases, online marketing firms, and ad targeting firms, including:

• • Personal information about you, including user name and connection
    list, email address and password, if you access any of the Sites using
    a third-party social networking application or feature, such as
    Facebook Connect, through which you allow us to collect (or the third
    party to share) information about you;
  • Personal information about you if other users of a third-party website
    give us access to their profiles and you are one of their
    “connections” or information about you is otherwise accessible through
    your “connections” web page, profile page, or similar page on a social
    networking or other third-party website or interactive service;
  • Demographic data, such as your age range, gender, and interests;
  • Information about your advertising interaction and viewing data, such
    as if you click on certain advertisements;
  • Your name and email address if a Site user gives information about the
    Sites to you, such as through the “Email-a-Friend” feature; and
  • References and background checks for job applicants.

With the exception of information collected through the
“Email-A-Friend” feature (which is only used to forward messages from
you), we may combine the information we collect about you through the
Sites with records from third-party sources in order to improve our
ability to serve you, to tailor our content to you and to offer you
opportunities to purchase products or services that we think may be of
interest to you. Please note that if we combine the information we
receive from third-party sources with information we collect through
the Sites, we will treat it in accordance with this Statement.

How We May Share the Information Collected

• We may share your Personal Information as provided in this Statement.
  We may share Personal Information with our Corporate Affiliates.
• We may provide Personal Information to our agents, outside vendors or
  service providers to perform functions on our behalf (e.g., analyzing
  data, providing marketing assistance, providing customer service,
  processing orders, sending emails about our products or services,
  etc.).
• We do on occasion share your name and mailing address with other
  companies that, in our judgment, are similar to us or our Corporate
  Affiliates for marketing and promotions of their products and services
  where we believe that their products and services would be of interest
  to you.
• We may also sell, transfer or otherwise disclose Personal Information,
  including, but not limited to, your name and mailing address, in
  connection with a corporate transaction, such as a merger,
  consolidation or sale of some or substantially all of our assets.
• We may use or disclose your Personal Information to comply with the
  law, applicable regulations, governmental and quasi-governmental
  requests, court orders or subpoenas, to enforce our
  Community Guidelines and Terms of Use and to protect the rights, property, safety or interests of our
  company, our Corporate Affiliates or others.
• We may share aggregated or anonymized information with third parties
  without restriction.
• We may use third party-placed tracking pixels and Cookies and related
  or similar technologies to help us understand how to improve the
  customer experience on our Sites, to personalize our content, develop
  and improve our products and services, including advertising and
  personalize ads you see for BPS on third-party websites and mobile
  applications, including social media.

Pay With Rewards Program. If you enroll in the Pay with Rewards
program, we may share your information with Mastercard in order to allow
you to redeem points in accordance with that program. You can opt out of
this sharing by unenrolling in the Pay with Rewards program.

If you enroll in the Pay with Rewards program, you authorize your
payment card network (e.g., Mastercard) to monitor activity on your
selected payment card(s) and to share certain transaction data with us
and our service providers so that you may redeem points under that
program’s terms. You can withdraw your authorization and stop this
sharing by unenrolling from the Pay with Rewards program.

Amway Purchases. If you purchase our goods or services on
Amway.com, we will share with Amway the Amway IBO number and the dollar
amount of each purchase. If you are a member of the Amway program and
you do not want us to disclose that information, then you must contact
Amway directly. Opting out of having us disclose information to Amway
will most likely preclude you from participating in the special
membership or rewards program offered by Amway.

If you use any of the Sites’ enhanced features to share information with
others, this may require that certain information be disclosed from the
Sites to the providers of these features, such as email providers and
social networks, and the providers of these features may disclose
information about you back to us.

How You Can Control The Use Of Your Personal Information

If you would like to change your Personal Information in our records or
remove your name from our catalog or postal mailing list or from lists
we share with other selected companies, contact us using one of the
methods set out in the Contacting Us section below. If you are an online
registered member, you can access “Your Account” to update the Personal
Information you have stored online.

You may opt out of receiving our email newsletters at any time by
choosing the unsubscribe link provided in each email. You may also be
able to edit your email preferences on “Your Account” page.

We will honor your requests to change or delete your Personal
Information in compliance with applicable law. Requests to remove
Personal Information from marketing lists will apply to future mailings
and future sharing of information, not to past disclosures or use.
Please remember that we do not have access to, or control over,
advertisers’ or service providers’ cookies, and the information
practices of third parties are not covered by this Statement.

Certain Technical Information You Should Know

• OUR USE OF COOKIES AND GIFS

We may collect information about how users navigate through a Site
during thousands of Site visits. For example, we use Cookie technology:

• to track which pages on Sites our visitors view and which web browsers
  they use. We analyze this information in aggregate to improve the
  Sites by making them more responsive to the needs and preferences of
  our users.
• when you register on the Sites so that each time you visit the Sites
  we can remember your specified area of interest and any other
  information you have voluntarily provided and saved.
• to track the items you placed in your shopping cart during a single
  shopping session and to enable us to provide better service to you by
  maintaining your shopping cart between visits (so you do not have to
  enter each item again) and to send cart reminders to you if you are
  enrolled in our text message program.
• to help us understand our Site traffic patterns to determine our
  visitors’ interests and needs.

Because we rely on Cookies to make the shopping experience easier and
more tailored to your needs, your browser must be set to accept Cookies
before you can place an order. If you would like more information about
how Cookies work, go to
www.cookiecentral.com
To change your Cookie Preferences, click here.

We may use a software technology called clear gifs (a.k.a. Web
Beacons/Web Bugs) that helps us better manage content on the Sites by
informing us about the content that is of interest to our customers.
Clear gifs are tiny graphics with a unique identifier, similar in
function to cookies, and are used to track the online movements of web
users by collecting information such as a visitor’s cookie number, the
time, date, duration and number of page views, a description of the page
where the web beacon is placed, and details about any items that were
purchased. In addition, we may use clear gifs in our HTML-based emails
to let us know which emails the recipients have opened. This allows us
to gauge the effectiveness of certain communications and our marketing
campaigns. If you would like to opt out of receiving these emails, see
the “How You Can Control the Use of Your Personal Information” section.

We do not currently employ technology that responds to do not track
signals from your browser.

• BUSINESS PARTNER COOKIES, PIXELS AND WEB BEACONS

We may permit some of our Business Partners (such as the administrator
of the online application for our co-branded credit card or our analytic
service providers, social commerce providers, or personalized
advertising service providers) to use Cookies, pixels, web beacons or
similar technologies on our Sites that may disclose to these Business
Partners information about your activities on the Sites, including pages
or videos viewed, links clicked, and other browsing activities, as well
as technical information from your computer (such as IP address, browser
type, etc.) and information about your online activities across other
websites and over time. We have no access to or control over these
Cookies and other technologies once we have given permission to our
partners to set such Cookies or other technologies.

How We Strive To Protect Personal Information

We use reasonable technical, administrative and physical measures to
protect information contained in our system against misuse, loss or
alteration. We use SSL technology to keep others from intercepting your
information while it is being transmitted across the Internet. To ensure
you are in SSL or secure mode for your transactions, look at the address
of the page. Secure pages will usually appear with an address that
begins with https:// rather than the standard // and will include a
closed padlock icon. No data transmission over the Internet or any
wireless network can be guaranteed to be absolutely secure. Therefore,
we do not warrant or ensure the security of any information sent to us
online.

While we take steps to protect your Personal Information and keep it
secure, you also play a role in protecting your information. You can
help to maintain the security of your online transactions by not sharing
your user name or password with anyone. If we receive instructions using
your log-in information and password, we will assume that the
instructions have been authorized by you. Any information or content
that you post or upload to the Sites or our communities is publicly
available and is not secure.

Likewise, emails sent to and from the Sites are not secure; please do
not use email to transmit sensitive information to us. We will rarely,
if ever, request Personal Information in an unsolicited email to you. If
you have any question about the genuineness of an email you receive that
appears to be from us, please contact us using the information in the
Contacting Us section below and do not furnish Personal Information in
response to the email unless its authenticity can be verified.

Our Policies Regarding Children

We do not sell products for purchase by children; however, we do sell
children’s products for purchase by adults. If you are under 18 years of
age, please do not submit any information without the express consent
and participation of a parent or guardian. We will not knowingly collect
Personal Information about any person under 13 years of age. If you
believe that we have information from or about anyone under 13 years of
age, please notify us using one of the methods set out in the Contacting
Us section below.

Links To Other Sites

We provide links on occasion to other websites we think you may enjoy.
These websites operate independently of our family of companies and have
established their own privacy and security policies. For the best online
experience, we encourage you to review these policies before submitting
any Personal Information to those websites.

Consent To Transfer

The Sites are operated in the United States. Please be aware that any
information you provide to us will be transferred to the United States.
By using a Site from outside the United States and/or providing us with
your Personal Information through a Site, you consent to this transfer.

If You Are A Citizen Of Canada

Canadian citizens, except under circumstances defined by law, are
entitled to access their Personal Information collected by us by writing
to us at the address set out in the Contacting Us section below. We may
ask you to pay an administrative fee for accessing or copying your
information, but will inform you of the anticipated charges and confirm
that you want us to proceed before processing your request. If you
believe that the Personal Information about you that we have collected
is incomplete or inaccurate, we will correct the information upon
verification that an omission or error exists and that the Personal
Information relates to the person requesting the correction. If you
would like to request additional information about our Personal
Information management practices or access or correct or have us
investigate any matters in relation to your Personal Information, please
contact us using one of the methods set out in the Contacting Us section
below.

If You Are A Resident Of Nevada

We do not transfer personal information for monetary consideration. If
you would like to tell us not to sell your information in the future,
please email us at the email address set out in the Contacting Us
section below with your name, postal address, telephone number and email
address with “Nevada do not sell” in the subject line.

If You Are A Resident Of California

• YOUR CALIFORNIA PRIVACY RIGHTS (SHINE THE LIGHT ACT)

If you are a California resident, you have the right to request
information from us regarding the manner in which we share certain
categories of your personal information with third parties for the third
parties’ direct marketing purposes. California law provides that
existing customers have the right to submit a request to us once a year
at the designated address for and receive the following information:

• the categories of information we disclosed to third parties for the
  third parties’ direct marketing purposes during the preceding calendar
  year;
• the names and addresses of third parties that received such
  information; and
• if the nature of a third party’s business cannot be reasonably
  determined from the third party’s name, examples of the products or
  services marketed.

You are entitled to receive a copy of this information in a standardized
format, and the information will not be specific to you individually.
Our designated email address for such requests is
[email protected].

If You Are A Resident Of California, Colorado, Connecticut, Delaware,
Indiana, Iowa, Maryland, Minnesota, Montana, Nebraska, New Hampshire,
New Jersey, Oregon, Tennessee, Texas, Utah or Virginia

If you are a resident of California, Colorado, Connecticut, Delaware,
Indiana, Iowa, Maryland, Minnesota, Montana, Nebraska, New Hampshire,
New Jersey, Oregon, Tennessee, Texas, Utah or Virginia, the following
provisions may apply to our processing of information that identifies,
relates to, describes, is capable of being associated with, or could
reasonably be linked, directly or indirectly, with a particular consumer
or household (“personal information”) subject to the California Consumer
Privacy Act of 2018/ Privacy Rights Act, the Colorado Privacy Act, the
Connecticut Personal Data Privacy Act, the Delaware Personal Data
Privacy Act, the Indiana Consumer Data Protection Act, the Iowa Consumer
Data Protection Act, the Maryland Online Data Privacy Act, the Minnesota
Consumer Data Privacy Act, the Montana Consumer Data Privacy Act, the
Nebraska Data Privacy Act , the New Hampshire Expectation of Privacy
Act, the New Jersey Data Privacy Act, the Oregon Consumer Privacy Act,
the Tennessee Information Protection Act, the Texas Data Privacy and
Security Act, the Utah Consumer Privacy Act, and the Virginia Consumer
Data Protection Act (collectively the “Privacy Laws”).

Colorado, Connecticut, Delaware, Indiana, Iowa, Maryland, Minnesota,
Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas,
Utah and Virginia define a ‘Consumer’ as a resident of the state who is
acting in an individual or household capacity, but this excludes state
residents who are acting in an employment capacity (as one of our
current, former or prospective employees) or in a commercial capacity
(as an employee, owner, director, officer, etc. of an entity
communicating with us in that context). As a result, if you reside in
one of these states and have interacted with us in an employment or
commercial capacity you are not provided the rights described below by
the Privacy Laws.

California defines a ‘Consumer’ as any resident of the state regardless
of the capacity in which they interact with us.

Attention current, former and prospective employees residing in
California: please learn about your Privacy Law rights and how to
exercise them by contacting us by phone at 888-720-7975, by email at
[email protected]
or by visiting our web page
here.

For Consumers, the provisions of this section prevail over any
conflicting provisions of this Privacy Statement. We adopt this section
of our Privacy Statement to comply with the Privacy Laws of and any
terms defined in the Privacy Laws have the meaning set forth in the law
of your state of residence when used in this section.

INFORMATION COLLECTED, SOURCES, AND BUSINESS PURPOSE FOR COLLECTION

The following table lists the categories of Consumer personal
information, whether we have collected information in the category
during the past 12 months, the sources of the information, and the
business purposes for which we collect and use the information. The
categories of information include information we collect from our
website visitors, registered users, employees, vendors, suppliers and
any other person that interacts with us either online or offline. Not
all information is collected about all individuals. For instance, we may
collect different information from applicants for employment or from
vendors or from customers.

*More specifically, the business purposes include:

1. Performing services for you:

• To administer or otherwise carry out our obligations in relation to
  any agreement to which we are a party;
• To assist you in completing a transaction or order;
• To allow tracking of shipments;
• To prepare and process invoices;
• To respond to queries or requests and to provide services and
  support;
• To provide aftersales customer relationship management;
• To create and manage our customer accounts;
• To notify you about changes to our services and products;
• To administer any promotion, contest, survey, or competition;
• To provide you information regarding our products and services; and
• To offer our products and services to you in a personalized way, for
  example, we may provide suggestions based on your previous requests
  to enable you to identify suitable products and services more
  quickly.

2. Advertising customization.

• For marketing and promotions we believe you may find of interest and
  to provide you, or allow selected third parties to provide you, with
  information about products and services that may interest you.

3. Auditing relating to transactions, internal research and
development.

• To provide for internal business administration and operations,
  including troubleshooting, Site customization, enhancement or
  development, testing, research, administration and operation of our
  Sites and data analytics;
• To create products or services that may meet your needs; and
• To measure performance of marketing initiatives, ads, and websites
  “powered by” another company on our behalf.

4. Security detection, protection and enforcement; functionality
debugging, error repair.

• As part of our efforts to keep our Sites safe and secure;
• To ensure the security of your account and our business, preventing
  or detecting fraud, malicious activity or abuses of our Sites, for
  example, by requesting verification information in order to reset
  your account password (if applicable);
• To ensure the physical security of our premises through the
  monitoring of surveillance images
• To resolve disputes, to protect the rights, safety and interests
  ourselves, our users or others, and to comply with our legal
  obligations.

health

5. Quality control.

• To monitor quality control and ensure compliance with our legal
  obligations, codes and ordinances, policies and procedures,
• To develop and improve our products and services, for example, by
  reviewing visits to the Sites and various subpages, demand for
  specific products and services and user comments.

PROCESSING SENSITIVE PERSONAL INFORMATION

We collect and process Consumers’ Sensitive Personal Information for the
purposes disclosed at the time we collect this information. We do not
process this information for purposes other than the purposes that are
allowed by law. Sensitive Personal Information collected from California
employees, job applicants or vendors includes racial or ethnic origin,
religious beliefs, mental or physical health diagnosis, sexual
orientation, or citizenship or immigration status; Sensitive Personal
Information from other Consumers includes racial or ethnic origin,
religious beliefs, mental or physical health diagnosis, sexual
orientation, or citizenship or immigration status. The following are
permitted purposes under the Privacy Laws:

• To perform the services or provide the goods reasonably expected by an
  average consumer who requests those goods or services.
• To prevent, detect, and investigate security incidents that compromise
  the availability, authenticity, integrity, or confidentiality of
  stored or transmitted personal information.
• To resist malicious, deceptive, fraudulent, or illegal actions
  directed at the business and to prosecute those responsible for those
  actions.
• To ensure the physical safety of natural persons.
• For short-term, transient use, including, but not limited to,
  nonpersonalized advertising shown as part of a consumer’s current
  interaction with the business, provided that the personal information
  is not disclosed to another third party and is not used to build a
  profile about the consumer or otherwise alter the consumer’s
  experience outside the current interaction with the business.
• To perform services on behalf of our business.
• To verify or maintain the quality or safety of products or services
  that we own or control, and to improve, upgrade, or enhance such
  products or services.
• To collect or process sensitive personal information where such
  collection or processing is not for the purpose of inferring
  characteristics about a consumer.

DISCLOSING PERSONAL INFORMATION

From time to time we disclose Consumer information as described below.
This includes disclosing information to service providers (such as
payment processors, mail houses, marketing partners, shipping partners,
employee benefits partner); affiliated companies; strategically aligned
businesses; professional advisers (such as lawyers, bankers, staffing
partners, auditors and accountants); and, when required by law, to
regulators or law enforcement.

A.
Disclosure of Personal Information for a Business Purpose.We may disclose your personal information to service providers and
others for a business purpose. The business purposes are listed above.
When we disclose Consumer personal information for a business purpose,
we enter into a contract that describes the purpose and requires the
recipient to both keep that personal information confidential and not
use it for any purpose except performing the contract.

In the preceding twelve (12) months, we may have disclosed the following
categories of Consumer personal information to service providers (such
as payment processors, mail houses, marketing partners, shipping
partners, employee benefits partner); affiliated companies;
strategically aligned businesses; professional advisers (such as
lawyers, bankers, staffing partners, auditors and accountants); and,
when required by law, to regulators or law enforcement. Not all
information is disclosed to the above; photographs posted by site users
are available to the public:

• Category A: Identifiers.
• Category B: Protected personal information.
• Category C: Protected anti-discrimination classification information.
• Category D: Commercial Information
• Category E: Electronic network activity information
• Category F: Audio, video or similar information
• Category H: Geolocation
• Category I: Professional or employment-related information.
• Category K: Sensitive personal information
• Category L: Inferences

B.
Disclosing Personal Information in Sale ArrangementsWe do not sell personal information for monetary consideration but we
may transfer Consumer information to a third party that provides us with
services such as helping us with advertising, data analysis and
analytics, and security, which may fall under the definition of for
“other valuable consideration” and which may therefore be considered a
“sale” under some of the Privacy Laws. We do not sell the personal
information of Consumers we actually know are less than sixteen (16)
years of age. Please see below for opting out of having your information
sold. In the preceding twelve (12) months we may have disclosed the
following categories of information for a business purpose which falls
within the definition of a ‘sale.’

• Category A: Identifiers.
• Category D: Commercial Information
• Category E: Electronic network activity information
• Category H: Geolocation
• Category L: Inferences

C.
Sharing Personal Information for Behavioral or Cross-Context Marketing
or Targeted MarketingSharing Consumer personal information means making it available to a
third party so that they can use it to display targeted or cross-context
behavioral advertisement to you. Cross-context behavioral or targeted
advertising means that we display an advertisement to you that is
selected based on personal information about you that we obtained or
inferred over time from Consumers’ activities across other companies’
websites, applications or online services that we use to predict
Consumers’ preferences or interests. Targeted advertising does not
include using Consumers’ interactions with us or information that
Consumers provide to us to select advertisements to show them. In the
preceding twelve (12) months, We have shared the following categories of
personal information of non-minors for behavioral or cross context or
targeted advertising.

• Category A: Identifiers.
• Category D: Commercial Information
• Category E: Electronic network activity information
• Category H: Geolocation

RETENTION OF PERSONAL INFORMATION

We will store Consumer personal information in a form which permits us
to identify Consumers, for as long as necessary for the purpose for
which the personal information is processed. We may retain and use such
personal information as necessary to comply with our legal obligations,
resolve disputes, and enforce our agreements and rights, or if it is not
technically reasonably feasible to remove it. We retain information
Consumers provide in connection with requests made under the Privacy
Laws for a period of two years.

CONSUMERS’ RIGHTS AND CHOICES

The Privacy Laws provide Consumers in California, Colorado, Connecticut,
Utah and Virginia with specific rights regarding their personal
information.

This section describes Consumers’ rights under the Privacy Laws,
explains how to exercise those rights, and provides information about
the response timing and format and your rights to appeal our decisions.

A.
Access to Information and Data Portability RightsConsumers have the right to request that we disclose certain information
to Consumers about our information collection and disclosure practices.
Consumers also have the right to request a copy of the specific pieces
of personal information we collected about them. Once we receive and
confirm a verifiable Consumer request, we will disclose:

• The categories of personal information we collected about you, the
  sources of the information, our business or commercial purpose for
  collecting the information and whether the information was disclosed
  for a business purpose, shared or sold.
• The categories of information we disclosed for a business purpose and
  the categories of information we sold or shared during the prior 12
  months along with the categories of recipients of such information.
• The specific pieces of personal information we collected about you
  during the prior 12 months, or, at your option, since January 1, 2022.
  Please note that this disclosure will not include data generated to
  help ensure security and integrity or as prescribed by regulation. We
  will endeavor to provide the information in a format that is readily
  useable, including by mailing you a paper copy or providing an
  electronic copy to your registered account, if you have registered an
  account with us.

B. Consumers’ Deletion Request RightsConsumers have the right to request that we delete any of your personal
information that we collected from them and retained, subject to certain
exceptions. Once we receive and confirm a verifiable Consumer request,
we will delete (and direct our service providers to delete) your
personal information from our records, unless an exception applies. We
may deny your deletion request if retaining the information is necessary
for us or our service provider(s) to:

• Complete the transaction for which we collected the personal
  information, provide a good or service that you requested, take
  actions reasonably anticipated within the context of our ongoing
  business relationship with you, or otherwise perform our contract with
  you.
• Detect security incidents, protect against malicious, deceptive,
  fraudulent, or illegal activity, or prosecute those responsible for
  such activities and to help to ensure security and integrity to the
  extent the use of your personal information is reasonably necessary
  and proportionate for those purposes.
• Debug products to identify and repair errors that impair existing
  intended functionality.
• Exercise free speech, ensure the right of another consumer to exercise
  their free speech rights, or exercise another right provided for by
  law.
• Comply with the California Electronic Communications Privacy Act (Cal.
  Penal Code § 1546 et. seq.).
• Engage in public or peer-reviewed scientific, historical, or
  statistical research that conforms or adheres to all other applicable
  ethics and privacy laws, when the information’s deletion may likely
  render impossible or seriously impair the research’s ability to
  complete such research, if you previously provided informed consent.
• Enable solely internal uses that are reasonably aligned with consumer
  expectations based on your relationship with us and compatible with
  the context in which you provided the information.
• Comply with a legal obligation.
• Make other internal and lawful uses of that information that are
  compatible with the context in which you provided it

C.
Consumers’ Information Correction RightsConsumers have the right to request that we correct information that we
hold which is inaccurate. We will require that you provide information
about yourself so that we can verify your identity before we can make
any change in the information we hold about you and we will use
commercially reasonable efforts to make the requested corrections. In
some cases, for instance if you have an account with us, you can update
your information by logging into your account.

D. Consumers’ Opt-Out Rights

• Do Not Sell My Personal Information. If you are 16
  years of age or older, you have the right, at any time, to direct us
  to not sell your personal information. We do not sell the personal
  information of Consumers we actually know are less than 16 years of
  age, unless we receive affirmative authorization (the “right to
  opt-in”) from either the consumer who is at least 13 but not yet 16
  years of age, or the parent or guardian of a consumer less than 13
  years of age. Consumers who opt-in to personal information sales may
  opt-out of future sales at any time.
• Do Not Share My Personal Information; Targeted Advertising.
  Consumers have the right to opt out of having their personal
  information shared for cross context behavioral advertising purposes
  and having their information used for targeted advertisements. When
  Consumers opt out we will not share their personal information with
  others that they can use to send the Consumer targeted advertisements
  and we will not use information we obtain over time from Consumers’
  activities with third party companies to show advertisements. We can
  still use information that we receive from your interactions with us
  to select advertisements we think may be of interest to you.
• Limit Processing of Sensitive Personal Information.
  Consumers have the right to tell us not to process Sensitive Personal
  Information for any purpose other than the purpose permitted by the
  Privacy Laws. Please understand that we only process Sensitive
  Personal Information for the purposes allowed by the Privacy Laws, so
  there is no need to opt out.
• Consumer Profiles. Consumers have the right to direct
  us not to engage in profiling using their personal information.
  Profiling is any automated processing performed on personal
  information that is used to evaluate, analyze, or predict personal
  aspects related your economic situation, health, personal preferences,
  interests, reliability, behavior, location, or movements.

EXERCISING CONSUMERS’ RIGHTS

A. Making a Consumer Request Consumers may make a verifiable Consumer request for access or data
portability only twice within a 12-month period. All other requests may
be made at any time. We cannot respond to your request or provide you
with personal information if we cannot verify your identity or authority
to make the request and confirm the personal information relates to you.
We will only use personal information provided in a verifiable Consumer
request to verify the requestor’s identity or authority to make the
request.

• Access, Correction and Deletion. To exercise the
  access, correction, and deletion rights Consumers may contact us by
  calling us at 888-720-7975 or visiting our disclosure request page
  here.
  We will ask you for information that allows us to reasonably verify
  your identity (that you are the person about whom we collected
  personal information) and will use that information only for that
  purpose. We may request that you submit a signed statement under
  penalty of perjury that you are the individual you claim to be. Any
  disclosures we provide will only cover the 12-month period preceding
  the verifiable consumer request’s receipt. However, you may request
  that we disclose the required information beyond the 12-month period,
  and we will honor that expanded request unless doing so would involve
  a disproportionate effort. Your right to request required information
  beyond the 12-month period, and our obligation to provide that
  information, shall only apply to personal information collected on or
  after January 1, 2022.
• Opt-Out Rights. To opt out of the sale of your
  personal information or the sharing of your personal information or to
  ask us to limit processing of your Sensitive Personal Information, you
  may submit a request to us by visiting our Do-Not-Sell or Share/ Limit
  Processing web page
  here.
  You may also call us toll free at 888-720-7975.
• You may also opt out by activating a user-enabled global privacy
  control, such as a browser plug-in or privacy setting, device setting,
  or other mechanism, that communicates or signals your choice to
  opt-out of the sale and sharing of personal information. When we
  receive such a signal we will stop setting third party, analytics, or
  advertising partner cookies on your browser. This will prevent the
  sale or sharing of information relating to that specific device
  through cookies to our advertising or analytics partners.
  This option does not stop all sales or sharing of your information
  because we cannot match your device’s identification or internet
  protocol address with your personally identifiable information like
  your name, phone number, email address or ZIP Code.
  If you delete cookies on your browser, any prior do not sell or do not
  share signal is also deleted and you should make sure that your
  user-enabled setting is always activated.

B. Using an Authorized Agent. You may submit a request through someone holding a formal Power of
Attorney. Otherwise, you may submit a request using an authorized agent
only if (1) the person is registered with the Secretary of State to do
business in California, (2) you provide the authorized agent with signed
written permission to make a request, (3) you verify directly with us
that you have authorize the person to make the request on your behalf,
(4) you verify your own identity directly with us and (5) your agent
provides us with proof that they are so authorized. We will require the
agent to submit proof to us that they have been authorized to make
requests on your behalf.

C. Our Responses. We will acknowledge receipt of your request for access, correction or
deletion within 10 business days and will endeavor to respond within
forty-five days of receipt of your request, but if we require more time
(up to an additional forty-five days) we will notify you of our need for
additional time.

For data portability requests, we will select a format to provide your
personal information that is readily useable and should allow you to
transmit the information from one entity to another entity without
hindrance (e.g. Microsoft Excel file and/or Adobe PDF file).

For requests for deletion of your information, please understand that
Privacy Laws permit us to retain certain information and not delete it
under certain circumstances noted above in the description of
Information Deletion Request Rights.

For requests that we not sell or share your information or limit
processing or Sensitive Personal Information we will comply with your
request promptly, and at least within 15 business days. Once we receive
your request we will wait at least 12 months before asking you to
reauthorize personal information sales or sharing.

We cannot respond to your request or provide you with personal
information if we cannot verify your identity and confirm that the
personal information relates to you.

We do not charge a fee to process or respond to your verifiable Consumer
request unless it is excessive, repetitive, or manifestly unfounded. If
we determine that the request warrants a fee, we will tell you why we
made that decision and provide you with a cost estimate before
completing your request.

NON-DISCRIMINATION

We will not discriminate against you as a result of your exercise of any
of these rights. Unless permitted by the Privacy Laws, we will not:

• Deny you goods or services.
• Charge you different prices or rates for goods or services, including
  through granting discounts or other benefits, or imposing penalties.
• Provide you a different level or quality of goods or services.
• Suggest that you may receive a different price or rate for goods or
  services or a different level or quality of goods or services.

NOTICE OF FINANCIAL INCENTIVE

We offer incentives to customers that involve our collection of their
personal information. The information collected and retained is
described above and include identifiers, commercial information,
electronic network activity and location information. Benefits offered
through our promotional programs such as coupons, invitations to select
events, or early access to sale events, may be deemed to be a ‘financial
incentive’ or ‘differential services’ under the Privacy Laws. We
currently offer the following promotional programs in connection with
the collection and retention of personal information:

• Outdoor Rewards®. We offer rewards to customers who
  enroll in our Outdoor Rewards program. Anyone can enroll in the
  Outdoor Rewards program simply by providing their name, address, email
  address, phone number and date of birth. No purchase is necessary to
  join. Members can earn points by making purchases online, through a
  catalog or at one of our retail stores. One point is earned for each
  dollar spent on qualifying merchandise and points can be redeemed at
  the rate of 100 points for $2.00 off a future merchandise purchase.
  Members receive additional benefits such as being able to access our
  stores before official opening hours to special events, or receiving
  invitations to special events not available to noon-members. These
  benefits do not require the member to make any purchase or to have any
  points in their account. California members can exercise their CPRA
  rights without any effect on their status or benefits as an Outdoor
  Rewards member. Members can cancel their participation at any time.
  You can learn more about this program and how to enroll here
  Bass Pro Shops,
  Cabela’s. Our good faith estimate of the value of your personal information
  is the value of the benefit we offer to you. We have calculated such
  value by using the expense related to the benefit.
• Limited Time Promotions. We may offer incentives
  limited to a specific time such as sweepstakes, contests or other
  promotional events. Participation is governed by the applicable terms
  and conditions, such as the Official Rules for a sweepstakes or
  contest and will also describe any financial incentives or prizes
  associated with the promotion.
• Co-Branded Credit Cards. We partner with Capital One
  who offers qualified individuals credit cards bearing our brands’
  names. The amount of points per dollar spent may depend on the annual
  spending level of the cardholder. Cardholders receive a preferred
  interest rate that applies to all Bass Pro Shops and Cabela’s
  purchases, include: at Bass Pro Shops and Cabela’s retail locations
  and restaurants; through Bass Pro Shops and Cabela’s catalogs; online
  at www.basspro.com, www.cabelas.com, and www.cabelas.ca; at Bass Pro
  Shops resorts (i.e., Big cedar Lodge, Big Cypress Lodge Angler’s
  Lodge; and at Tracker Marine Boat Centers). Personal information
  received from our credit card partner may include information for
  servicing and facilitating the member’s point earnings through use of
  the credit card. We may also receive the member’s category level spend
  (e.g., how much the member spent on groceries) and information that
  may assist in presenting relevant ads to our members and non-members.
  Card application information is provided to Capital One who makes all
  credit decisions and who operates the program. California cardholder
  can exercise all of their CPRA rights without affecting their
  participation or benefits. Our good faith estimate of the value of the
  information provided is the value of the benefit we offer to you. We
  have calculated such value by using the expense related to the
  benefit. To learn more about the CLUB Mastercard program including how
  to apply and how to cancel visit
  https://www.basspro.com/b/club
  or
  https://www.cabelas.com/b/club.

Appealing denied requests

We offer incentives to customers that involve our collection of their
personal information. The information collected and retained is
described above and include identifiers, commercial information,
electronic network activity and location information. Benefits offered
through our promotional programs such as coupons, invitations to select
events, or early access to sale events, may be deemed to be a ‘financial
incentive’ or ‘differential services’ under the Privacy Laws. We
currently offer the following promotional programs in connection with
the collection and retention of personal information:

• Call 888-720-7975 or visit our disclosure request page
  here.

We will respond to you in writing within 45 days explaining the reasons
for our decisions. If we deny your appeal you can contact your state
Attorney General at:

Colorado residents:
Office of the Attorney General
Colorado Department of Law
Ralph L. Carr Judicial Building
1300 Broadway, 10th Floor
Denver, CO 80203
720-508-6000

Connecticut residents:
Office of the Attorney General
165 Capitol Avenue
Hartford, CT 06106
860-808-5318

Delaware residents:
Department of Justice
Carvel State Building
820 N. French St.
Wilmington, DE 19801
[email protected]

Indiana residents:
Office of the Indiana Attorney General
Consumer Protection Division Indiana Government Center South
302 W. Washington St., 5th Floor
Indianapolis, IN 46204
Phone: (317) 232-6330 or (800) 382-5516

Iowa residents:
Office of the Attorney General of Iowa
Consumer Protection Division
Hoover State Office Building
1305 E. Walnut Street
Des Moines, Iowa 50319-0106
Email: [email protected]
Phone: 515-281-5926 or 888-777-4590

Maryland residents:
Office of the Attorney General
200 St. Paul Place, Baltimore, MD 21202
https://www.marylandattorneygeneral.gov/Pages/CPD/default.aspx
Main number: 410-576-6300
En español 410-230-1712
toll-free: 1-888-743-0023
[email protected]

Minnesota residents:
Office of Minnesota Attorney General Keith Ellison
445 Minnesota Street, Suite 600
St. Paul, MN 55101-2131
Tel: (651) 296-3353 (Twin Cities Calling Area)
(800) 657-3787 (Outside the Twin Cities)

Montana residents:
Office of the Attorney General
215 N Sanders St.
Helena, MT 59601

Nebraska residents:
Consumer Affairs Response Team
Nebraska Attorney General’s Office
2115 State Capitol, Lincoln, NE 68509
https://www.nebraska.gov/apps-ago-complaints/?preSelect=CP_COMPLAINT

New Jersey residents:
Division of Consumer Affairs
Department of Law and Public Safety
124 Halsey Street
Newark, NJ 07102
800-242-5846
https://www.njconsumeraffairs.gov/Pages/Consumer-Complaints.aspx

Oregon residents:
Oregon Department of Justice
Office of the Attorney General
1162 Court St. NE
Salem, OR 97301-4096
[email protected]

Tennessee residents:
Office of the Attorney General and Reporter
P.O. Box 20207
Nashville, TN 37202-0207
Telephone: (615) 741-3491
Fax: (615) 741-2009

Texas residents:
Office of the Attorney General
PO Box 12548
Austin, TX 78711-2548
512-463-2100

Utah residents:
Utah State Capitol Office Mailing Address
Office of the Attorney General
PO Box 142320
Salt Lake City, UT 84114-2320
General Office Number:
1-801-366-0260

Virginia residents:
Office of the Attorney General
202 North Ninth Street
Richmond, Virginia 23219
(804)786-2071

California residents (not available)

Applicable Law/Jurisdiction

You agree that the laws of the state of Delaware, excluding its
conflict-of-laws rules, shall govern this Statement. Please note that
your use of the Sites may be subject to other local, state, national,
and international laws. You expressly agree that exclusive jurisdiction
for resolving any claim or dispute with us or relating in any way to
your use of the Sites resides in the state and federal courts of Kent
County, Delaware, and you further agree and expressly consent to
exercise of personal jurisdiction in the state and federal courts of
Kent County, Delaware.

Updates To This Statement

We reserve the right to make changes at any time to this Statement
and/or alter the look, content and functionality of our Sites. However,
if we change how we use your Personal Information, we will post the
policy change notification here, update this Statement accordingly and
post a new effective date. We encourage you to periodically review this
Statement for the latest information on our privacy and security
policies.

Contacting Us

For further information questions or concerns about this Statement,
please:

• email us at:
  [email protected], and
  include your name, address, telephone number, email address, and a
  note of instruction; or
• Call us toll free at
  1-888-720-7975 or
• Write to us at:Bass Pro Shops
  Attention Customer Service Privacy Director
  2500 E. Kearney
  Springfield, Missouri 65898 and include your name, address, telephone number, and a note of
  instruction.

Effective Date: September 19, 2025.